14 Insights Into The Autonomous Vehicle Future

Fleet Sizing, Fleet Management, and Strategic Frameworks are critical for a robot taxi platform’s proper execution. The below ideas are some of my favorite that span these topics. FLEET SIZING 1: While market demand for rides drives fleet-sizing decisions (supply-deployed), so in turn, Read more [...]

Why Apple has to make inroads in the autonomous self-driving car space, and fast.

Autonomous vehicles; not wearables will be the new mobile platform. Autonomous self-driving vehicles (AVs) will be the new mobile platform, on top of which a host of new products and experiences will be developed. Like Apple’s iOS and Google’s Android mobile operating systems, on top of Read more [...]

Does it make sense for OEMs to be investing in AVs and urban mobility products?

TLDR: AVs and robot taxi services are not a near-term (3-7 year) threat to existing OEM business lines, but they are a longer-term (7+ year) threat to OEMs; and this is why they are investing so heavily in AV technology. Investments being made by large car manufacturer (OEMs) in self-driving Read more [...]

Give a Coke campaign: A powerful example of digital marketing

Google and Coca-Cola teamed up to deliver this awesome global campaign, which was a re-invigoration of classic hilltop commercial.   Of course, the messaging was incredibly well aligned to the brand, but I also liked how the power of our modern digital technologies were highlighted.  Watch the video Read more [...]

“Computers are already better than us at playing chess, but we are still better at recognizing a photo of our parents or children”

As I was leaving Tom Mitchell's office, he says to me in the kind of hurried speech of a brilliant individual who has perhaps made the statement before: "Computers are already better than us at playing chess, but we are still better at recognizing a photo of our parents or children." Many consider Tom Read more [...]