Why Apple has to make inroads in the autonomous self-driving car space, and fast.

Autonomous vehicles; not wearables will be the new mobile platform. Autonomous self-driving vehicles (AVs) will be the new mobile platform, on top of which a host of new products and experiences will be developed. Like Apple’s iOS and Google’s Android mobile operating systems, on top of Read more [...]

Three cool lessons we can learn from jazz and apply to business

I just watched a talk given by Google Ventures partner Ken Norton about what we can learn from jazz music and how it is created. Below are the three ideas. 1  Get uncomfortable but not too uncomfortable "Miles Davis nudged his musicians into a place where they were uncomfortable, the zone of optimal Read more [...]

Does it make sense for OEMs to be investing in AVs and urban mobility products?

TLDR: AVs and robot taxi services are not a near-term (3-7 year) threat to existing OEM business lines, but they are a longer-term (7+ year) threat to OEMs; and this is why they are investing so heavily in AV technology. Investments being made by large car manufacturer (OEMs) in self-driving Read more [...]

The firm as a great listener… Do businesses underutilize reverse channels?

In marketing, we frequently discuss distribution channels (how a manufacturer gets something to a customer to buy) but I rarely hear conversations about  reverse channels, which we can think of as the way a customer gets something to the manufacturer. As marketers and business leaders, I think we Read more [...]

Nike’s “Find Your Greatness” campaign and “Jogger” commercial

Nike's Find Your Greatness. — Jogger commercial  is a great ad.  It is one ad in a series for the "Find Your Greatness" campaign, which tells us that greatness is about the spirit within and pushing ourselves to our own individual limits.  Greatness in athletic pursuits is not about being Read more [...]